# Conversion bidding comes to ChatGPT Ads, with rolling budgets and mobile measurement

Published: 2026-07-24T22:31:31.659Z · Source: Search Engine Land (https://searchengineland.com/chatgpt-ads-adds-conversion-bidding-geo-exclusions-and-bulk-campaign-tools-483511)
Source date: 2026-07-24
Entities: openai, chatgpt

OpenAI rolled out a batch of ChatGPT Ads updates, including optimized cost-per-click campaigns that bid toward likely conversions, geographic exclusion targeting, and asynchronous bulk create/update support in the Ads API, per Search Engine Land. The release also adds seven-day rolling daily budgets, AppsFlyer and Adjust mobile measurement integrations, and refreshed product feed ads with pricing and star ratings.

Why it matters: A performance-ads stack is materializing inside the answer engine — budgets follow measurement.

## What this answers

**What targeting does ChatGPT Ads support now?**

Optimized CPC campaigns that bid toward likely conversions, geographic exclusions, bulk create/update in the Ads API, seven-day rolling budgets, AppsFlyer and Adjust integrations, and refreshed product feed ads.


Canonical: https://anythingengineoptimization.com/item/2026-07-24-chatgpt-ads-adds-conversion-bidding-geo-exclusions-and-bulk-campaign/
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