Google adds creator property to VideoObject structured data
Google’s VideoObject structured data documentation, updated Sept. 24, 2026, added a recommended creator property — a Person or Organization with name and optional url — and notes it also accepts author. The same update documents which interaction types count toward the interactionStatistic property: WatchAction, LikeAction, CommentAction and ShareAction.
Why it matters: It's a small but concrete widening of the structured data Google reads for video rich results, giving site owners a documented list of exactly which engagement signals and creator attribution now count.
The record: Google
Via Google Search Central documentation updates ↗
Posted to the wire September 24, 2026. Edited by Joe Balewski.