Google Search Console is Google's first-party reporting surface for site owners — including its newer generative-AI performance data.
Three items, moving in one direction: Google's own console is becoming the first-party instrument for AI-surface measurement. Search Central announced generative-AI performance reporting in Search Console in June 2026, giving sites impression and click data for AI surfaces rather than third-party estimates. Platform properties finished a staggered global rollout on July 29 — Instagram, TikTok, X and YouTube accounts can be verified as Search Console properties with Performance and Insights reports, the first property type requiring no website at all. The same console carries the cost side: its AI opt-out, used to exclude content from AI Overviews, may also remove a publisher from the Top Stories carousel now running inside them, per an analysis Google has not confirmed.
Google's October 21 changelog says it updated the "Control what you share with Google Search" help page to document "existing options such as the robots…
Google's Search generative AI control documentation in Search Console now tells site owners that a top-level domain property will show a notification when…
Google's Search Console performance report help page now gives its Image, Video, and News search-type filters their own one-line definitions: traffic from…
Google Search Advocate John Mueller said on Reddit that Search Console does not report where an individual link sits inside an AI Overview — it scores the…
Google is piloting a program that pays a small group of publishers when their content "contributes significantly" to an AI-generated answer in Gemini, AI…
Across the 400-plus news publishers NewzDash tracks, Google Discover supplied 67.51% of Google traffic in the fourth quarter of 2025 against 27% for Web…
Search Console's platform properties — which let Instagram, TikTok, X and YouTube accounts be verified as first-class properties and show how their posts…
Google's Search Central announced performance reporting for generative-AI search experiences in Search Console, giving sites first-party impression and…