SEO — search engine optimization — is the three-decade-old practice of earning visibility in ranked search results. Full entry for SEO in the glossary.
BrightEdge has rebranded Autopilot — its internal-linking automation tool with a decade of production history — as "Site Agent," now the first of three…
Across the 400-plus news publishers NewzDash tracks, Google Discover supplied 67.51% of Google traffic in the fourth quarter of 2025 against 27% for Web…
A listicle with an old or unreadable publish date had 56% lower odds of reaching the Google top 3, the single strongest factor in a Growth Memo analysis…
Google's share of listicles holding position 1 fell from roughly 19-20% in January 2026 to about 15-16% in August, while top-3 listicle rates dropped from…
Google AI Overviews expanded into the finance category in April 2026, shifting query volume toward ticker lookups, according to a BrightEdge analysis of…
A Fractl survey of 343 U.S. marketing decision-makers found 81% still refer to their AI search strategy internally as "SEO," with only 27% having formally…
Blood Cancer UK's leukaemia information page lost 53% of page views over the past year, with declines of 17-45% across its other blood cancer pages, while…
Shopify president Harley Finkelstein told the company's Q2 earnings call that AI-driven traffic and orders to Shopify merchant stores tripled year over…
People Inc. CEO Neil Vogel told Digiday the publisher won't cut off Google's AI crawlers, saying doing so "would turn off search" and the company isn't…
Just 40% of U.S. searches and 40.7% in the EU/UK sent a click to the open web in June 2026, a record low, per Datos and SparkToro's Q2 State of Search…
Google's "AI features and your website" documentation states plainly: "You don't need to create new machine readable files, AI text files, or markup to…
Search Console's platform properties — which let Instagram, TikTok, X and YouTube accounts be verified as first-class properties and show how their posts…
Time has converted its web pages into markdown — stripped-down, text-only copies without design or images — to make its content easier for AI crawlers and…
A new analysis of AI Mode text ads reported by Search Engine Journal found ads on nearly one in three commercial-keyword queries — and advertisers rarely…