Anything Engine Optimization The rolling record of the AI-search industry.

The record

Gemini

What is Gemini?

Google's model family and assistant — the engine behind AI Overviews, AI Mode, and a growing set of Search and ads features.

Gemini appears in this record twice over: as the model underneath Google's answer surfaces, and as the assistant Google is consolidating everything else into. Google says Gemini 3.5 Flash-Lite is rolling out in Search, powering agentic search experiences; Sundar Pichai told the Q2 earnings call that Google needs Gemini 4 for the next frontier. On the product side the reach keeps widening and keeps arriving with a carve-out: Spark's Chrome shopping and booking agent expanded to more than 160 additional countries but excludes the EEA, UK, Switzerland and Nigeria; Business Profile editing now covers multi-location accounts but still not Workspace logins. A proposed class action alleges Gemini was trained on copyrighted books without authorization.

32 items on the wire, newest first. Elsewhere: official · Wikipedia · Wikidata

Glossary: AI ModeAgentic search