ChatGPT Ads goes live in 26 more countries, hits 89 total
OpenAI has extended ChatGPT Ads to 26 additional countries, including 14 more in Latin America (Argentina, Chile, Colombia, Peru) and new markets across Africa, the Middle East and Asia such as Nigeria, South Africa, Serbia, Ukraine, Cambodia, Bangladesh and Pakistan — bringing the platform’s reach to 89 countries. OpenAI says more than 100,000 advertisers have run campaigns since ads launched roughly eight months ago. Ads appear only on the Free and Go plans; Plus, Pro and Enterprise subscriptions remain ad-free. The rollout follows OpenAI’s Europe expansion on Aug. 16 and its Southeast Asia and Taiwan launch on Sept. 23.
Why it matters: The advertiser base passing 100,000 roughly eight months after launch, alongside a fourth country expansion in ten weeks, shows OpenAI scaling ChatGPT Ads by geographic reach rather than by deepening any single market first.
Via OpenAI News ↗
Posted to the wire October 21, 2026. Edited by Joe Balewski.